Brand DNA & Sources
Build Brand DNA from your LinkedIn profile and supporting sources. Give AI your background, audience and voice, then bring your experience into each creation.
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Build Brand DNA
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Brand name*
LinkedIn profile*
We’ll analyze this profile to understand your background and writing style.

Amara P.
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Choose a connected LinkedIn personal or company profile and add websites, documents or text for AI to analyze and organize into Brand DNA. Review and edit the result.
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Create your Brand DNA

Amara P.
Personal
Connected LinkedIn
Text
Sophie leads the type of B2B team you help and is asking about the production workflow your offer is built around.
Website URL
Sophie leads the type of B2B team you help and is asking about the production workflow
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LinkedIn profile
Visual Style
Voice & Tone
Audience
Boundaries
Knowledge
Define your expertise, audience, preferred voice and expression boundaries in Brand DNA. For example: write for founders, keep a measured professional tone and avoid exaggerated promises.
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Your Brand DNA
Your brand, voice and audience
Visual Style
Logo
Brand Colors
Default style

Single image ref

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Audience
Founders & Growth Teams
Marketing Leaders
B2B SaaS Companies
Voice & Tone
Confident
Clear
Insightful
Humorous
Professional
Boundaries
Politics
Medical claims
Competitive comparisons
Knowledge
DOC
A customer conversation, a project case or a personal reflection. Save it as text, documents, links or images to select when you create.
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Your proof library
Turn experience into content


Added Files
Post copy
236/3000
Your best LinkedIn ideas are already in your work. A client question, a lesson from a launch, or a decision you can explain can become your next post. Share a clear point of view or tell a small story. Let your experience build trust.
Post image
3/20
Draft
Choose the Brand DNA, audience, voice and sources for this creation. Let AI Writer draft with that context, then refine the ideas and details yourself.
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Brand DNA Applied
LinkedIn profile
Visual Style
Voice & Tone
Audience
Boundaries
Knowledge

Amara P.
Founder & B2B Growth Advisor
+ Follow
Brand visibility is not built by showing up once with a big announcement. It is built through repeated signals. …more


892 Like
117 Comment · 29 Repost

Amara P.
Founder & B2B Growth Advisor
+ Follow
B2B messaging does not need to sound bigger. It needs to get clearer. A few shifts I come back to often: …more


1037 Like
82 Comment · 32 Repost

Amara P.
Founder & B2B Growth Advisor
+ Follow
Trust is not built from one strong message. It is built through a system of signals. Clear communication. …more


627 Like
91 Comment · 44 Repost
Drafted with your Brand DNA.
Choose a connected LinkedIn personal or company profile and optionally add websites, documents or text. Dynal analyzes this information to generate Brand DNA, which you can review and edit.
Brand DNA describes your brand, audience and voice. Sources provide the cases, facts and ideas for a creation. You can use both together.
Add text, links, images, PDF and Word documents to collect your experience, cases and reference material.
Choose the sources needed for the current creation, along with the relevant brand, audience and voice. Saving a source does not mean it is used in every generation.
You can edit your brand profile, audience and voice, and continue adding sources.
Brand context and sources describe who you are and what you can draw on. Content Strategy organizes directions, topics and posting plans around project goals.
Choose your brand context and relevant sources to ground your next creation.
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